Snap Inc. (SNAP) Launches Specs Augmented-Reality Glasses

Snap Inc. (NYSE:SNAP) is among the Best Brain-Computer Interface Stocks.

On June 16, Reuters reported that Snap Inc. (NYSE:SNAP) launched its first consumer augmented-reality glasses. These are priced at $2,195, positioning the device as a new computing platform in the artificial intelligence era.

Launched at the Augmented World Expo in California, the report said the "Specs" glasses mark a major hardware push for the firm. The tech company has invested more than $3.5 billion in the specs unit during pressure on its advertising business and calls from an activist investor to spin off or shut it down.

Reuters said the glasses overlay digital content onto real-world views, offering features such as navigation, AI-powered responses, and video capture. Shipping is expected this fall in the US, UK, and France.

CEO Evan Spiegel told Reuters the company built "a totally new type of computer." He also commented that rising memory chip costs have been "quite impactful" on pricing.

Shares fell 1.6%. Principal analyst at Moor Insights & ​Strategy, Anshel Sag, told Reuters the price "is still a bit on the high end."

Snap Inc. (NYSE:SNAP) is a technology company that works on a visual mes

Fuente original: Yahoo Finance (https://finance.yahoo.com/technology/ai/articles/snap-inc-snap-launches-specs-153200767.html)